by Ajab Samrai | Aug 17, 2021 | Advertising, Marketing
As the Chief Creative Officer at BLITZWORKS, Ajab Samrai is responsible for ensuring the agency builds cohesive and effective brands that bring clients closer to their audiences. He got his career start through Paul Arden, Saatchi & Saatchi’s legendary executive...
by Ajab Samrai | Sep 23, 2020 | Advertising, Marketing
Small businesses have been brought to their knees financially by the pandemic and so it feels counter-intuitive to spend precious resources on marketing. However, it has also been proven to help you recover faster. Here are the basics you might want to think about to...
by Ajab Samrai | Feb 26, 2020 | Advertising
The world of digital marketing can feel overwhelming for newcomers to the industry, as there are so many options, platforms and channels. Professional advertisers, such as Chief Creative Officer Ajab Samrai, advise focusing on both results and cost-effectiveness. All...
by Ajab Samrai | Feb 5, 2020 | Advertising
Businesses, both large and small, advertise as a way of influencing the buying behaviour of customers through their messaging. The goal of advertising is to attract customers by reaching out to them and is made possible via several methods. For any advertising...
by Ajab Samrai | Aug 29, 2019 | Advertising, Advertising Campaigns
Around the world, homelessness is a pervasive and complex issue that many countries face. At a basic level, homelessness exists where people lack safe and appropriate living places. People who live in overcrowded places due to inadequate financial resources are...